Daniele Marinelli is the founder and CEO of DTSocialize Holding, which was initially created to include all the companies that were part of the DTCircle ecosystem. Marinelli is also the father of DTCoin, the token of his ecosystem that was built both to be complementary to fiat money and spendable in a commercial circuit, physically and online, and to be used in user loyalty programs. The CEO, in recent years, has often reiterated in the press that the true mission of his company and his professional commitment has always been to create a global community of people whose privacy is protected thanks to the different products and services developed so far to guarantee data privacy or provide the choice to share data only within the ecosystem, getting a reward.
- Daniele Marinelli: what he does and the idea behind his company
For several years, Daniele Marinelli’s idea has been to create an ecosystem to offer a reward to those who decide to share their data just within his company, data that will be afterward aggregated into anonymized Big Data.
Big Data whose main characteristic is to be “ethical”, i.e. the direct profiling of the individual user is not allowed. This avoids getting a mess of more or less targeted advertisements, because big data within the holding is aggregated only for statistical and market research purposes.
This is what Marinelli, and his company, keeps on doing today, something that will grow more and more with the increasing number of community members in DTCircle and with the growth of the services offered.
The goal of DTSocialize is to offer to the whole community a different shopping experience, whether this is linked to pure tech services or fintech services.
- The Metaverse of Daniele Marinelli: a real experience
A few weeks ago, Daniele Marinelli has also launched his Metaverse, after more than two years of his life spent on working on this.
Umetaworld, this is the name of its Metaverse, allows users to live a unique experience and to access everything they need: from shopping to university education, passing through libraries and concerts.
The Metaverse of Marinelli gives the possibility to all people (including those with disabilities or with mild or temporary physical disabilities) to explore the surrounding world: it is not a video game but a faithful replica of our reality, which has also opened the way to a concept of Metaverse as an evolution of the web and as a place in which to open up to a world of new opportunities.